I’m nancy rieves

Your Fundraising Coach

I provide nonprofit leaders with a roadmap to raise more money through major gift fundraising.


With a proven step-by-step process, you remove the overwhelm and become more confident and successful with fundraising.

FREE LIVE Fundraising Success Masterclass

You are invited to my FREE Masterclass: The 3 Behind-the-Scene Secrets to Your Fundraising Success. Learn how to supercharge fundraising!

SIGN UP now! Before it goes away. WATCH THE VIDEO for details. 

FREE Fundraising Plan Template


Are you ready to raise more money?Great! Get started with your Free, Major Gift Fundraising Plan.

It’s a template designed just for you:

  • Remove the Overwhelm
  • Focus on What Brings Results
  • Raise More Money!

How to Kickstart Major Gift Fundraising

How to Identify Major Donors

6 Ways for Board Members to Support Fundraising Without Asking for Money

The 3 Most Important Elements in a Donor Ask Language

Worried about cutting programs and not meeting budget?

Without a proven system, raising money for your nonprofit is stressful and exhausting. After being in the trenches, successfully raising millions, and spending time coaching other nonprofits, I built a step-by-step system called Fundraising Maximized. By understanding and implementing these critical areas in your nonprofit business, you’ll increase your chance of fundraising success. This system helps you raise more money than you ever thought possible. You, and those you serve, don’t have to worry about cutting programs and budget. Instead, you can expand your programs and make an even bigger difference in your community and in the lives of others.

If you’ve been struggling to secure funds for your nonprofit and you want to consistently bring in the big gifts . . .

Learning the three critical areas that bring fundraising success is the best thing you can do for your nonprofit.

♦  ♦  ♦

JOIN ME in my FREE, LIVE Masterclass.



Fundraising Maximized: A Step-by-Step System for Small Nonprofits to Build a Major Gifts Program.

A coaching system designed to help nonprofit executive and development directors and board members, like you, raise more money. The critical areas for fundraising success are taught in bite sizes through an online program.  Watch for the next course offering by signing up below!


Craft Clear and Compelling Messages

Describe the problem (or need), the solution, and how people can be a part of the solution and make a difference. Let donors know  how they can be a hero.

Develop the Skills of a Fundraising Leader

Amplify your skills so you can master fundraising, meet goals, and prevent overwhelm. You want to be growing and expanding as a fundraising leader.


Utilize Board Connections

Board members are passionate about the mission and have tentacles in the community. They have the ability to make a significant difference.

Enhance Your Donor Experiences

Be intentional in the way you build a relationship with a donor. Focus on the quality of each relationship. Align each gift with the passion of the donor. Course registration begins February 18 for the next offering of Fundraising Maximized: Your Guide to Major Gifts Fundraising.

How Fundraising Maximized helps you.

Why leave so much to chance? You have a business to run. Your business is your organization’s mission, and you need funds to make things happen. Having a system that works and being equipped with the right tools and strategies will bring you fundraising success. In Fundraising Maximized, you will:

Develop clear and compelling messages

I will guide you in creating clear and compelling language to attract the right people to support your cause. You want donors to understand how they can be a part of the solution . . . and become raving advocates for your organization.

Develop confidence in approaching donors
You will learn fundraising strategies that work. I will show you how to focus on what drives results. You must take charge of your time, eliminate distractions, and accomplish your biggest priorities.
Build a supportive fundraising board

I will help you clarify the board’s role with fundraising. I will show you how to comfortably engage them in fundraising. Board members want to help — they need you to guide them in how to help.

Focus on major gift fundraising to raise more money

You will learn how and who to ask for money. You will establish long-term relationships with donors. This course, Fundraising Maximized: Your Ultimate Guide to Major Gift Fundraising, is the roadmap to launch or streamline your major gifts program. Offered three times a year, watch for announcements of the next course offering!

Nancy Rieves, Ed.D.

Creative, Inspiring and Resourceful

I am a fundraising coach. I provide overwhelmed leaders of small nonprofits with a roadmap to raise more money through major gift fundraising. Having served as a founding executive director of a nonprofit, I started from square one, raised over $16 million, led a team, and wrote my doctorate dissertation on analyzing fundraising activities. I am your fundraising guide!


Want a free fundraising tip from Nancy Rieves delivered to your inbox each week?

You’ll receive practical tips to help you:

• RAISE money

• MEET Budget

• DEVELOP Confidence

Also, get your FREE Fundraising Plan so you know where to focus your time and stay on task. Grab it now!


Nancy is more about results than she is about advice. She is a delightful person, very authentic in how she builds relationships.

I believe anyone working with Nancy will gain confidence and enthusiasm for their cause. 

Nancy is genuinely interested in the success of the people and the projects she chooses.

April Benetollo

Executive Director, Momentum

Nancy provided a roadmap toward effective development for the Fab Foundation.

She gave me confidence as I explored fundraising and learned the language of development.

Sherry Lassiter

Executive Director, The Fab Foundation

“Discovering your course, philosophy and tools, has been a game-changer for me as a non-profit board chair. 

It helped one of our board members engage with a donor and usher in a gift of $100,000.”

Sabrina Moyle

Board President, The Mosaic Project

Blog & Online Coaching Resources


Why You Must Clarify Your Message

Clearly communicating your message is critical if you want to capture supporters.

If a Loyal Donor Forgot to Make a Gift, They Would Feel Terrible

It is that time of year! Your fundraising goal is in view. You are missing some major gifts from some very dear donors. What do you do?

What Motivates Donors to Give?

What makes people so generous?

Stanford researcher Jamil Zaki says that kindness is like “psychological chocolate.” It makes us feel good. Generosity has even been known to produce happiness hormones like dopamine.

Don’t wait any longer. Start raising more money for your nonprofit!

Contact me if you need a Quick Strategy Session – 45 minutes for $149!               My limited time offer for getting you on the right road.


[email protected]
PO Box 530102
Birmingham, AL 35253

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